The Significance of time.

Alessandro Staffetta's history has always been linked to time. Since he was very young, he was passionate about engines, time was the opponent to beat while racing and collecting trophies in the Minikart championship.

From wheels to gears it was a short step, and time turned from a rival to a reliable fellow. So Alessandro founded AS-Watches, to channel his ideas and his passions in the uniquely shaped small block that he today offers to your wrist.

After the hobbyist beginnings, where he refined his ideas and techniques, today AS Watches is a company that Alessandro runs together with his son Andrea.